BOW3RY is a direct reaction of the style and subculture we navigate.These are the things that mold us and our brothers and sisters, so that we truly stand out in a sea of over saturation. You are now a member of an immoral subculture.

BOW3RY reflects the look and feel of B horror film posters of the 80’s, the first wave of punk and hardcore, 70’s porn, and the seedy garbage underbelly of Los Angeles, where sex for cash, dope needles, skateboarders on speed and pawn shop owners all hold the same cultural sway as the mayor.

For the anti-everything DIY loving motherfucker, BOW3RY is the uniform. Here are some of the most rad pieces.

 

YOUTH OF TODAY T

The famous picture of Drew Barrymore as a possessed child who has the ability to start blazes with her mind in “Firestarter”, graces this pink t shirt in DIY “mall screen printed family reunion” style. Super dope. Creepily adorable.

 

THE SMITHS MEAT IS MURDER ZOMBIE T

The Smiths were an English rock band formed in Manchester in 1982. The band consisted of legendary vocalist Morrissey, and had fucking balls. Rock N Roll IS The Smiths. And their classic album “Meat Is Murder” serves as the caption of a 90’s MIDWAY arcade game Zombie. Nice use of “literal”.

 

BROKEN EMOTIONS LONG SLEEVE

Any piece of art featuring a Victorian style Cherub getting their brain bashed in by a man with a hammer is wonderful. Extra points for the early 90’s surf culture font running down the sleeve.

 

IN THE SHADOW OF DEATH

Looks like the cover of a creepy old book you find in a library that’s also haunted. And features words like “betwixt”.

 

NEVER MADE CRASH CAR FIRE T

Dude wheres my car? Oh, shit, dawg.

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Author

Joey A.X is a recording artist, producer, and creative entrepreneur who hails from New Haven CT who has always had an eye for fashion and culture and art. He joins The Set as the voice for “Wander”. He digs vintage black leather jackets, crude humor, thin crust pizza, speakeasys, film noir, Liverpool Football Club, and doing hood rat stuff with his friends.

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